Taking On the Wireless Goliaths

Interesting article on the changes brought by innovative business model thinking … threatening incumbents that hold on to their models of old.

A new generation of service providers — so-called mobile virtual network operators — is targeting the big guys with bold consumer offerings

and

As they enter the market, these upstarts could change the way consumers buy wireless services — and they could become nimble competitors to the old guard.

read on at Business Week

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