Craig Burton in IT conversations …

Here:

Corporations no longer control the spin of identity and positioning because the individual can now communicate directly with the audience. Craig Burton states that his has lead to The Enterprise of One [… and ] a discussion of how new technology has stripped the old business models away.

[…] the individual talks to others by using blogs, the kind of instant communications not possible in the past.

[… and] the difference between a team and a community and how the latter is more important to real success in goal seeking.

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