Tim Brown on thinking big in design
via andrewhargadon.typepad.com “Design thinking, in this way, is becoming a powerful frame for thinking about innovation, one that focuses on the process (innovating) and not the outcome (innovation). It’s one thing to say people should “innovate” but, because innovation-as-process is so closely associated with innovation-as-outcome (eg., a revolutionary market success), such behaviors are hard to […]